Promote Your Business With Plastic Cards

Paper vs. Plastic

2011-04-15T12:56:00.000-04:00

Paper business cards, gift certificates and membership cards should be seen as a thing of the past. The durability and quality of a plastic card can not be compared to a thinner and flimsier paper card.

Besides plastic cards being durable – your customers will be more likely to hold on longer to your card, which will help increase brand awareness. Plastic cards also look and feel more professional than a traditional paper card.

Unlike paper gift certificates or paper membership cards – your customers won’t have to frequently replace their card due to bends or breaks, and plastic cards aren’t harmed if they get wet. It is also a lot easier for you to track a customer’s balance on a plastic gift card simply by scanning the bar code or swiping the magnetic strip.

Need more reasons? Well then just give us a call at 305-260-6741 and we’ll be glad to talk to you about the advantages that plastic cards have over paper cards.

Recycled Plastic Cards

2011-04-06T12:10:00.000-04:00

Love the professional look and feel of plastic business cards but afraid that it will clash with your eco-friendly beliefs?

To take our part in helping the environment and to help businesses that want to make a difference we offer “Clean Earth” and “PETG” cards that are both eco-conscious.

Visit Sunshine-Card to learn more about the eco-friendly options that we offer.

To see more videos by Sunshine-Card visit our You Tube channel.

Plastic Cards for Special Events

2011-03-23T12:29:00.000-04:00

Have a special event coming up and not sure how to promote it? Well we have the solution!

Special Event plastic cards are a great way to spread the word.

Around the end of last year a resort that was hosting a penthouse party decided to promote their event with plastic cards instead of the traditional paper flyer.

The card was printed on a metallic plastic card – giving it a sophisticated appeal.

For more information on how Sunshine-Card can help promote special events contact us at 305-260-6741.

Getting the right colors

2011-02-25T11:08:00.000-05:00

Colors can be a very important issue for many companies. If you have a specific color that represents your business you want to make sure it comes out just right. Being consistent, in any industry, is extremely important. If you are not consistent with your image then what does that say about your product or service?

Here at Sunshine-Card we are proud to say that consistency is just as important for our business and for your cards. Need a specific Pantone color? Then we got you covered! All colors can be specified to assure a perfect match.

Our client from Soy Gessa felt the same way about the importance of their company’s colors and look so they came to us to match it up.

For more importance on Pantone colors give us a call at 305-260-6741.

Karaoke Membership Card

2011-01-14T13:31:00.001-05:00

A few weeks ago we did membership cards for a Karaoke event called “Karaoke World Championship”. They decided to come to us to prepare their card for this major event.

The cards were personalized in the front with the registers competition number and the back had a lo-co magnetic strip and a signature panel for security reasons.

What a neat concept. Are you looking for cards for an event that you are hosting? Well let us know and we’ll be glad to help – call 305-260-6741.

New Year, New Designs

2011-01-07T13:33:00.000-05:00

I would like to start off by wishing everyone a Happy New. The first week of 2011 has already flown by and we are excited for all the new card projects that we will be working on this year.

Today’s card is something you are all very familiar with, especially after the holidays – Plastic Gift Cards.

The Chaman restaurant came to Sunshine-Card to get some gift cards printed. The card is printed on both sides and offers a magnetic stripe so the card could be loaded and used by just swiping the card.

Neither businesses nor consumers want the hassle that paper gift certificates bring such as fraudulent certificates and how easy paper wears and tears. With plastic gift cards you avoid all those headaches and the best part is that the consumer can reload the card as they please.

For more information regarding plastic gift cards feel free to contact one of our plastic card specialists at 305-260-6741.

Member cards for special events

2010-12-14T10:52:00.000-05:00

A few weeks ago Ultimate Luxury Events came to us with the idea of creating 3 different membership cards. They wanted to create 3 membership levels: Premium, VIP and Tourist.
We created a design that fit the Ultimate Luxury concept and was easy to distinguish the different member levels. The card was left with a space for the cardholder’s name and expiration date so they can personalize it with an easy to use small desktop plastic card printer that they purchased from Sunshine-Card.

The back of the card was set up to have a magnetic strip and a signature panel for extra security.

For more information regarding plastic membership cards feel free to contact one of our plastic card specialists at 305-260-6741.

Upgrade your business with Sunshine-Card

2010-12-09T10:05:00.000-05:00

To help promote her real estate business consulting business – Anna decided to create a business card that would stand out and cause a statement. She decided to upgrade the plain and traditional paper business card to something a bit more eye catching: Clear Plastic Business Cards.

Plastic business cards are more appealing and chances of a potential or previous client keeping your card is increased when dealing with plastic rather than a paper business card. So why not upgrade your business and make the change.

For more information regard plastic business cards feel free to contact one of our plastic card specialists at 305-260-6741.

How to increase customer loyalty

2010-10-14T13:57:00.000-04:00

This week I wanted to discuss a bit about loyalty programs and how they can help any type of business. Our customer, Midway Arcade decided to get some new loyalty plastic cards to increase customer retention.

When operating a business it is always important to try to acquire new customers, but something that business owners sometimes forget is the importance of retaining the customers you already have.
To keep their customers in mind, Midway Arcade decided to create a loyalty program with three different levels: Member, Silver Member & Gold Member. This is a great idea because you cause your customers to want to reach a certain level – and to do so they will have to frequent your business. Also, according to the level they have reached they can earn more prizes and specials that will motivate.
So if you are searching for a way to keep your customers motivated and loyal to your business give us a call at 305-260-6741 or email us at info@sunshine-card.com for more information on starting your own loyalty program.

Giving your customer a warranty

2010-10-07T13:27:00.000-04:00

This week we designed and printed cards for a Miami locksmith. He was in search of warranty cards for his clients. His main concern was a durable and professional looking card.
The card was designed in black with silver foil text. And due to the high quality plastic cards that we use here at Sunshine-Card – he is sure to offer a card that will last as long as his clients’ warranty.

Have you been searching for a way to offer a warranty to your customers? Then contact us and we can help you design the perfect warranty card for your business! Call us now at 305-260-6741.

Event identification cards

2010-09-28T11:17:00.000-04:00

Once again our friends from TAP League order some new plastic cards. They decided to provide their members with an event identification card. We provide them a card with enough blank space in the front so they could later print on the member’s name right on the spot.

They were also pretty crafty by adding their sponsors name and discount on the back as a way to advertise their sponsor.

For more information on how Sunshine-Card can help you create a plastic card that will fulfill your business or organization’s needs, give us a call at 305-260-671 or email us at info@sunshine-card.com to speak with one of our plastic card specialists.

Getting a head start on the holidays

2010-09-23T13:41:00.000-04:00

Today we welcome the beginning of Autumn – and with this new season we mark the beginning of the Holidays which are just a few months ago! To get ready for this busy time of year we are here to give you a helping hand.
Consumers every year seem to prefer purchasing gift cards versus an actual item. They feel that this way the receiver can purchase the item that they desire. So give your customers what they want and start offering gift cards! Don’t have a design for a gift card? Here at Sunshine-Card we can help you set up a design that reflects your business and will surely increase your revenue.

Some key benefits of selling gift cards:

28% of gift card recipients never cash in their gift cards, meaning that you make a full profit
When redeeming their gift cards, 89% of total shoppers tend to spend more money than the original gift card balance
Consumers are 10 times more likely to buy a card over a paper certificate
You will receive fewer returns after the holiday season because with gift cards the recipient can choose their own gift
Gift cards also help even out the severe sales drop that occurs after the Holiday season because most recipients redeem their gift cards starting on January

For more information on how Sunshine-Card can prepare you for this Holiday season give us a call at 305-260-671 or email us at info@sunshine-card.com to speak with one of our plastic card specialists.

Show them you care!

2010-09-16T11:35:00.000-04:00

Looking for a way to prove to your patrons how important they are to you? Well look no more – plastic preferred cards are your answer!

The way you manage your preferred member club is all up to you. For example, a local restaurant implemented the program for all of their patrons that will fill out a small form with their name, phone number, email address and favorite dish. They were then given a card and added to a special email list to receive weekly specials only available to the preferred member card holders.

Interested in offering a preferred member program for your business? Then give us a call and one of our plastic card specialist can help you decided what card, features, and even give you ideas of how to implement the preferred member program. Call 305-260-6741 or email us at info@sunshine-card.com. We’ll be waiting for your call.

Promote your office!

2010-09-09T08:29:00.000-04:00

The law office of at Law Group USA started and has grown quickly in the past year. To promote the services he offered he decided to use plastic business cards as his promotional tool. Not only do these cards look good but many people keep them longer because it is more durable and has such a professional look. Clients who have his card pass it to others who are in need of a lawyer and he has seen the referral process work effectively. His clientele has truly grown in the past year.

A few reasons why plastic business cards are more effective than traditional paper cards:

-Plastic Business Cards are kept longer by people and not thrown away as quickly as traditional paper cards.

-Has a more professional look and will give people a great first impression.

-Use it as a referral tool - give it to people to give it to their family and friends.

A special gift for your customers!

2010-09-03T12:42:00.001-04:00

As we have mentioned before – keeping your current customers happy is more profitable than searching for new ones, but as always there are some exceptions to this rule. Take a local flower shop located in South Florida who used gift cards as a method to gain new customers.

For a month this flower shop decided to send $5 gift cards to all orders being delivered. The people receiving this order were not only surprised with a beautiful flower arrangement but also a gift card for the shop. The response to this promotion was great. About 80% called back and ordered arrangements with their gift card. This flower shop now continues this promotion all throughout holidays such as Valentine’s Day and Mother’s Day which are big days for the flower industry.

The great thing about this promotion is that there is no major loss. If the gift card is never used then you do not lose that money. Also it is likely that the recipient will keep the card even if they are not planning on using it right away. That means that they will have this card and probably hand it down to someone that will actually use it.

Yacht Club Membership Cards

2010-08-27T08:33:00.000-04:00

This week we prepared some plastic membership cards for the Halifax River Yacht Club. They decided that a card like this will be a great method of making their Yacht Club goers to feel important and a method of advertising. With members having a card in their wallet or purse it is likely for other individuals to see it and become interested.

The card was printed without any of the personal information so they can personalize it by using a desktop card printer – this way they can almost instantly give their new members a card with their membership information.

For more information on plastic membership cards and the personalization options available feel free to contact one of our plastic card specialists at 305-260-6741.

Membership Cards for the SoCal Gladiators

2010-08-23T09:42:00.000-04:00

This week we did a job for the South California Gladiators. They were in need of a plastic membership card for fans that purchased a season ticket. The card is pretty simple with their logo on the front and a space for embossing the membership number. On the back they decided to add the season schedule so fans can be aware when the games are coming up. A signature panel was added to the back of the card so members can sign their card.

For more information on plastic membership cards and the personalization options available feel free to contact one of our plastic card specialists at 305-260-6741.

Supermarket Loyalty

2010-08-12T14:48:00.001-04:00

A couple weeks back we discussed the benefits of having a loyalty program and how it can help you keep the customers you already have. Today I will go a bit more into depth on the benefits of loyalty programs at a grocery store.

-Increase customer retention: Customers will feel rewarded for visiting your grocery store instead of going else where. This satisfaction will help increase the retention of your customers, and as many of you have heard – it is cheaper to keep old customers than having to search for new customers.

-Track their purchases: Plastic loyalty cards can come with a magnetic stripe or barcode for easy tracking of information. Every time your customer hands their loyalty card you can scan or swipe it and track what products they purchase, at what time, and how often. This can be easily done with a gift and loyalty card software.

-Special discounts and personalized offers: With a loyalty program you can offer discounts and sales for your loyal customers that will increase the likelihood of other customers wanting to sign up for your loyalty program. Also with the information that you collect you can offer personalized coupons for products that the customer frequently purchases or a complimentary product such as when they buy cereal offer them a coupon for milk.

These are things that large grocery stores do – such as Albertsons and Winn Dixie. They offer you special sales if you are part of their loyalty program and hand out coupons for products that your may enjoy so you can give them a try. So why shouldn’t you do this? Increase your sales and the loyalty of your customers today! Call us now at 305-260-6741 for more information on the benefits of plastic loyalty cards.

Insurance Card Personalization

2010-08-05T12:25:00.000-04:00

Many times we come across customers who are interested in creating a card that they can later personalized with their customers name, account number or other information. That was the issue a couple of weeks ago when Fidens needed insurance cards. They needed for us to provide them with a simple solution so they could finish personalizing their insurance cards in-house.

The cards artwork was laid out to allow for easy personalization that way they could easily print the additional information on the insurance card. We then provided them with a simple desktop printer that allows them to personalize the card quick and easy and at a low cost.

This can be done with any plastic card – it’s a great method to make it more special for your clients. Instead of just having a generic membership card why not add personalization so they can have their name and account information on it.

For more information on our desktop card printers feel free to contact on of our Plastic Card Specialists to further assist you.

More than just a membership card

2010-07-29T11:31:00.000-04:00

Once again the lovely folks at the TAP League have ordered some fun membership cards. Not only are they a membership card – the plastic card also functions as a luggage tag! It is a 2-in-1 deal.

The back part of their plastic membership card is printed on a matte card to allow members to fill out the space available with the name and membership information.

And the best part is the side hole that allows members to use their membership card as a tag for their luggage and other belongings. It’s a great way for TAP members to always keep this organization in mind and also works as a great advertisement! Where ever this card is hanging from others will see it and become familiar with it.

How plastic cards can help promote your business

2010-07-22T10:00:00.012-04:00

This week we designed, printed, and embossed plastic business cards for a Chef who is promoting his cookbooks. Instead of going with the traditional paper business card he went with plastic business cards that have his website embossed in a gold foil. He is in the process of promoting his very own cookbooks and wanted to find a way to stand out from the coward and have people remember his name – with plastic business cards you are almost guaranteed that people will remember you.

Not only are you sure to catch people’s attention with a plastic business card – but you are sure that your plastic business card will last a lot longer than a traditional paper card. Plastic business cards are more durable by being resistant to wear and tear that these cards endure and the fact that it is waterproof is another bonus!

So if you want to make people remember your name and want to stand out from the crowd, give us a call so we can design and create a plastic business card that will make people remember you. 305-260-6741.

A fun use for Plastic Cards: Luggage Tags

2010-07-12T14:51:00.000-04:00

This week our production team was in charge of developing luggage tags for TAP, a frequent client of ours. They have decided to find another use to plastic cards by offering all their members a luggage tag so they can hang on their traveling gear.

Besides this being a great little gift to your members – it also works as a great advertising method. This tag will be hanging off their luggage, suit cases, and back packs and will be seen by many people. It is a great way to get your members to do some advertising for you and all for free.

Give us a call to get more information on the benefits that a luggage tag can have for your business or organization – 305-260-6741.

Plastic Card Benefits – Part 3

2010-06-25T13:03:00.001-04:00

Its week 3 in our “Plastic Card Benefits” list! Today we are going to discuss how plastic cards can easily help you create promotions that are directly targeted to your customers. You be able to take advantage of all these great benefits you need to know about them to understand them. With little investment you can make great changes to your marketing and promotion strategies – whether you are a large multi-million corporation or a small mom-and-pop shop.

Benefit 3: Tracking customers & targeting promotions
Think about the first time you signed up for a discount or promotional program at your local pharmacy, grocery store, or department store. To sign up for their special program you have to provide them with some information about yourself – such as your name, birthday, email address, occupation, and some other information. Once they had this information you were part of their exclusive member club and all of a sudden you found yourself getting coupons and special offers for products that you like. This is the work of plastic cards.

Not only does your customer feel like you know them a little better – but you are cutting costs on promotions that only attract a small percentage of your customers; you’ll now be able to offer promotions that directly target each individual without breaking the bank. Every time your customer swipes or scans their membership, VIP, discount, or loyalty card you will be able to track the items they purchased, when they purchased it, and how many they purchase at a time. Not only is this great promotional tool, but it is an extremely easy way to gather loads of information about your customer at a very low cost.

So with the 3 tips we have given you we hope we have been able to inform about some of the great benefits that plastic cards can bring to your business. For more information regarding benefits, usages and pricing for pre-printed plastic cards call one of our card specialists at 305-260-6743 so we can further assist you.

Well I hope you all have a great weekend – and stay tuned for some plastic card fun facts that will be coming up next week!

Plastic Card Benefits – Part 2

2010-06-17T10:48:00.000-04:00

We are in week 2 of our “Plastic Card Benefits” list. As promised last week, today we will talk about an important benefit that is offered by plastic cards. In business the rule always is that 80% of your business will come from 20% of your customers. Trying to bring in customers is a good strategy for your business – but taking care of that 20% that frequently goes to your business for your product or service is even more important.

Benefit 2: Increases repeated business
Think about all the plastic membership, VIP, and discount cards you have in your wallet. These are programs that we sign up for at our favorite stores (or stores we frequent) so we can receive certain exclusive specials, reward points or just because we want to be affiliated with this business. So why not do this with your business?

As stated earlier, most of your business will come from a small portion of your customers, which is because they are loyal to your company so give them another reason to stick with you. For example, offer a weekly sale such as a “buy one get one free” or “$5 off when they spend $50” that is only available to card holders. Things like this will keep your customers intrigued with what will be your next offer. Change them up and make it different every week, you’ll start to see that more people will start to frequent your business.

Next week: How to properly manage and use the information that can be collected with a plastic card.

Plastic Card Benefits - Part 1

2010-06-09T12:27:00.001-04:00

Many people wonder what difference a plastic card makes versus the traditional paper card. So I decided for the next couple of weeks to fill you in with some of the advantages of plastic cards you did not know about! Today I will start with by explaining how plastic cards can help reduce some of your businesses expenses and still bring money for your business.

Benefit 1: Helps reduce marketing expenses

When you hand out a plastic card to your clients- whether a business, membership, loyalty or VIP card you are creating a long lasting impression. This will allow you to reduce your marketing expenses due to the exposure that plastic cards can help you achieve. With this additional exposure you are sure to great a strong company name and image just by handing out plastic cards. Not only will they keep the card for a longer time, but they are more likely to remember your company due to the impression a plastic card can make.

Next week we will discuss how plastic cards will help increase repeated business.

With Clear Cards the Possibilities are Endless

2010-06-04T12:31:00.000-04:00

This week’s featured job is the 975 Emerald clear cards. These plastic cards produced for 975 Emerald were clear cards with images on both sides of the card and signature panels on certain areas of the card so they could manually write the numbers and information that correspond on the cards.

This card is a great example of how many different options are available to create a unique card for you and your business.

Stand out by using Foil

2010-05-26T15:13:00.000-04:00

This week production was handling an order of VIP cards for GO. They wanted something out of the ordinary so we set up their cards to be something extraordinary.

These plastic cards were done on a frosted clear card with beautiful gold foil. The gold foil gave them exactly what they wanted – an exclusive and sophisticated look.

The best part is that there a variety of foil colors to choose from!

Gift Cards for all Businesses!

2010-05-19T13:10:00.000-04:00

Last week we talked about the advantages that gift cards have towards the restaurant business, but these effects are not only compatible with restaurants. Plastic Gift Cards are a great solution for all types of businesses! From services to products you can never go wrong with offering gift cards.

The great benefits such as extra sales revenue or returns visits from gift card holders come into play with any business and the best part is the low cost of these plastic cards makes it a great investment that is quickly returned by the increase of sales.

This week an Outdoor Supply store in Texas decided to give plastic gift cards a try. They realized that with this new item they could make additional sales for special occasions such as Father’s Day which is right around the corner. Instead of the traditional magnetic stripe, K & S Outdoor Power decided to go with the Barcode to easily scan and load the card.

Increase Your Restaurant’s Income with Plastic Gift Cards

2010-05-06T13:03:00.000-04:00

Every wondered how you can get your customers to refer your restaurant to new people? Give plastic gift cards a try and you’ll see how easy it can be! People love giving gift cards to their family and friends for holidays, birthdays and other occasions, so why not offer plastic gift cards.

When people go use their gift card at a restaurant or store they always tend to spend more than the original amount on the gift card. And if they never use the plastic gift card then you just made 100% on that sale. This week we printed plastic gift cards for Bodrum, a Mediterranean restaurant that realized how much extra income they can make with this small investment of plastic cards. They requested plastic cards with a magnetic stripe so they can easily load and swipe the card without the hassles that the paper gift certificate use to have. Call us at 305-260-6741 we will be glad to help you with deciding the best method for you and your business.

Plastic Badge for Special Events

2010-03-16T12:34:00.001-04:00

Planning a special event such as a conference or exposition? Let Sunshine-Card design and print your Plastic Event Badges. Last week, TAP League called us interested in a plastic badge and marketing tool for an expo they were attending. Their plastic badge advertised their organization and their sponsor. It is an easy and durable solution for all events. With plastic event badges your attendants are likely to keep the card long after the event and keep your business or organization in mind. Give us a call at 305-260-6741 today and ask us about the many benefits that plastic event cards offer.

VIP Card Program for New Businesses

2010-03-10T09:55:00.001-05:00

Starting a new business is always a risky experience and it is important to find a way to keep customers coming back to your establishment. Our latest job was a VIP card for a new waxing lounge and spa. This will give status to your loyal customers making them feel special and important to your business. With a VIP Card Program you can offer the card holder special promotions and incentives only available to them. Add a signature panel for extra security and a way for them to feel it is a personal card!